Key Points:
Local hop production is concentrated in seven farms controlled by four companies in Mureș, Alba, and Sibiu counties.
These companies cultivate a total of approximately 270 hectares, which provide around 70% of the raw material for local beer production.
The largest hop farm in Romania, with 220 hectares in Mureș County, belongs to the Mora family from Târgu Mureș.
The Mora family controls about 80% of the total hop cultivation area through two companies: Hoptrade SRL and Moragroind SRL.
The cost of setting up a hectare of hops is 5-6,000 euros, and the global profit is around 5-6%.
In 2022, Romanian farmers cultivated 165 hectares of hops, producing 191 tons.
Local production covers about 70% of local needs.
In 2022, Romania imported around 411,000 kilograms of hop cones worth 2.9 million euros.
The Romanian beer market reported a 9% decrease last year compared to the same period of the previous year.
50% of the ingredients used in the beer brewing process come from Romanian agriculture.
Additional Notes:
Hop cultivation is a special and difficult crop, which is why there are not many new farmers who want to grow it.
The Mora family has invested in new varieties that are more drought-resistant and more productive.
The price of hop cones varies between 3 and 5 euros per kilogram.
Romania is the 10th largest producer of hops in the world.
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